{"id":8703,"date":"2023-04-12T16:42:50","date_gmt":"2023-04-12T16:42:50","guid":{"rendered":"https:\/\/www.gradiant.com\/?p=8703"},"modified":"2025-12-09T10:00:20","modified_gmt":"2025-12-09T15:00:20","slug":"gradiant-enthullt-ein-echtes-branding-um-die-nachste-ara-des-wachstums-zu-markieren","status":"publish","type":"post","link":"https:\/\/www.gradiant.com\/de\/news-and-insights\/gradiant-unveils-true-branding-to-mark-the-next-era-of-growth\/","title":{"rendered":"Gradiant pr\u00e4sentiert eine neue Identit\u00e4t, die die n\u00e4chste Wachstumsepoche einl\u00e4utet"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"8703\" class=\"elementor elementor-8703\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-deb227c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"deb227c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c2f8b26\" data-id=\"c2f8b26\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-daf9464 elementor-aspect-ratio-169 elementor-widget elementor-widget-video\" data-id=\"daf9464\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=l78euzKtX7Q&quot;,&quot;yt_privacy&quot;:&quot;yes&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;aspect_ratio&quot;:&quot;169&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-fit-aspect-ratio elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b4e2e42 elementor-widget elementor-widget-text-editor\" data-id=\"b4e2e42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\u00a0<\/p><p>Heute k\u00fcndigen wir die Einf\u00fchrung eines echten Brandings als Erneuerung der urspr\u00fcnglichen Vision unserer Gr\u00fcnder an. Im Mittelpunkt stehen eine Kalibrierung unserer Vision, eine neue visuelle Identit\u00e4t und eine neue Website, um zu unterstreichen, wo Gradiant heute steht und wohin wir uns entwickeln.<\/p><p>\u00a0<\/p><p>Wasser ist unsere kostbarste Ressource. Deshalb konzentrieren wir uns auf die L\u00f6sung der wichtigsten Wasserprobleme der Welt. Dieses Markenzeichen unterstreicht unseren Auftrag, fortschrittliche L\u00f6sungen zur Reduzierung, R\u00fcckgewinnung und Erneuerung von Wasser f\u00fcr die f\u00fchrenden Industrien der Welt zu entwickeln. Gradiant spielt eine entscheidende Rolle bei der Gestaltung einer Zukunft, in der Wasser verantwortungsvoll genutzt wird. Unsere neue Identit\u00e4t symbolisiert k\u00fchn unser Bestreben, dem Wasser den ihm geb\u00fchrenden Platz zu verschaffen, an dem es von allen am meisten gesch\u00e4tzt wird.<\/p><p>\u00a0<\/p><p>Gradiant unterst\u00fctzt die Industrie bei der Umsetzung von Nachhaltigkeit in ihren Betrieben durch seine differenzierten End-to-End-L\u00f6sungen, die von den besten Talenten in den Bereichen Wasser und Technologie unterst\u00fctzt werden. Wir liefern erstklassige Ergebnisse f\u00fcr die schwierigsten Wasserprobleme in der fortschrittlichen Fertigung, einschlie\u00dflich der Halbleiter-, Pharma-, Bergbau-, Lebensmittel- und Getr\u00e4nkeindustrie. Gradiant verf\u00fcgt \u00fcber 18 Niederlassungen auf der ganzen Welt, darunter auch in den schnell wachsenden Regionen Asien und Naher Osten, und hat seinen Hauptsitz in Boston.<\/p><p>\u00a0<\/p><p>Im Laufe unserer Geschichte haben wir eine k\u00fchne, herausfordernde Denkweise in Bezug auf Innovation und Einfluss auf unsere Welt beibehalten. Als wir uns unserer n\u00e4chsten Wachstumsphase n\u00e4herten, hielten unsere Gr\u00fcnder inne, um \u00fcber das Unternehmen nachzudenken, das wir aufgebaut haben. Wir fragten uns, ob die Marke unseren Zweck und unsere Werte zum Zeitpunkt der Gr\u00fcndung widerspiegelt. Wir haben uns entschieden, unseren urspr\u00fcnglichen Wunsch, die Welt durch unsere Technologien und L\u00f6sungen zu ver\u00e4ndern und dazu beizutragen, die Wasserversorgung f\u00fcr k\u00fcnftige Generationen zu sichern, beizubehalten.<\/p><p>\u00a0<\/p><p>Die unerm\u00fcdliche Innovation, der unternehmerische Geist und der einzigartige Fokus auf Nachhaltigkeit machen Gradiant zu einem <strong>eine andere Art von Wasserunternehmen<\/strong>. Das Unternehmen hat sich zum Ziel gesetzt, die Wasserressourcen der Welt nachhaltig positiv zu beeinflussen, indem es transformative L\u00f6sungen f\u00fcr die industrielle Wasserwirtschaft anbietet.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Gradiant announced the launch of a true\u202fbranding as a renewal of their founders\u2019 original vision. At the heart is a calibration of Gradiant\u2019s vision, a new visual identity, and a new website \u2013 to underscore where Gradiant is today, and where we are heading. Water is our most precious resource.<\/p>","protected":false},"author":14,"featured_media":8705,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[86],"tags":[76,84],"class_list":["post-8703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-and-insights","tag-industrial-wastewater-recycling","tag-business-momentum"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gradiant Unveils New Identity to Mark the Next Era of Growth - Gradiant<\/title>\n<meta name=\"description\" content=\"Gradiant\u2019s true\u202fbranding marks a new era\u2014reflecting its mission to reduce, reclaim, and renew water with advanced, end-to-end solutions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.gradiant.com\/de\/nachrichten-und-einblicke\/gradiant-enthullt-ein-echtes-branding-um-die-nachste-ara-des-wachstums-zu-markieren\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gradiant Unveils New Identity to Mark the Next Era of Growth - Gradiant\" \/>\n<meta property=\"og:description\" content=\"Gradiant\u2019s true\u202fbranding marks a new era\u2014reflecting its mission to reduce, reclaim, and renew water with advanced, end-to-end solutions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.gradiant.com\/de\/nachrichten-und-einblicke\/gradiant-enthullt-ein-echtes-branding-um-die-nachste-ara-des-wachstums-zu-markieren\/\" \/>\n<meta property=\"og:site_name\" content=\"Gradiant\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-12T16:42:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-12-09T15:00:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.gradiant.com\/wp-content\/uploads\/2023\/04\/gradiant-logo-site.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1025\" \/>\n\t<meta property=\"og:image:height\" content=\"542\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Nandu\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Gradiant_Corp\" \/>\n<meta name=\"twitter:site\" content=\"@Gradiant_Corp\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nandu\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.gradiant.com\\\/news-and-insights\\\/gradiant-unveils-true-branding-to-mark-the-next-era-of-growth\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.gradiant.com\\\/news-and-insights\\\/gradiant-unveils-true-branding-to-mark-the-next-era-of-growth\\\/\"},\"author\":{\"name\":\"Nandu\",\"@id\":\"https:\\\/\\\/www.gradiant.com\\\/#\\\/schema\\\/person\\\/1496eb04a06a28e0d27a99858fa0e009\"},\"headline\":\"Gradiant Unveils New Identity to Mark the Next Era of Growth\",\"datePublished\":\"2023-04-12T16:42:50+00:00\",\"dateModified\":\"2025-12-09T15:00:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.gradiant.com\\\/news-and-insights\\\/gradiant-unveils-true-branding-to-mark-the-next-era-of-growth\\\/\"},\"wordCount\":342,\"publisher\":{\"@id\":\"https:\\\/\\\/www.gradiant.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.gradiant.com\\\/news-and-insights\\\/gradiant-unveils-true-branding-to-mark-the-next-era-of-growth\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.gradiant.com\\\/wp-content\\\/uploads\\\/2023\\\/04\\\/gradiant-logo-site.jpg\",\"keywords\":[\"Industrial Wastewater &amp; 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